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Analytics Platform Lead - Marketing & Brand i Göteborg

The best place to work in the Global Automotive Industry. Join us on this exciting journey into the future, we want to hear from you!

Om tjänsten

Make us better.
We are looking for great people to tell our stories and to help us become even better. We want to be smarter, more energetic and more insight-driven in our approach. At Marketing & Brand we are driven by our purpose; to provide freedom to move in a personal, sustainable and safe way. In short, we need you to make a brilliant team even better. So, want to join us?

 

The Marketing Analytics Team is a talented team with strong data analytics capabilities and a deep understanding of the consumer. It supports the entire Marketing & Brand organization with the right data, results, and insight. 
 

Let us describe the challenge we offer
In this role, you’ll be responsible and take ownership of core analytics platforms. You will join an analytics team that measure the marketing performance and the Volvo Cars brand. Part of a dynamic global brand, you’ll ensure that we are measuring data in the most efficient way across multiple countries and platforms, securing continuous learning and developing strategic roadmaps for future innovation.

 

What you will do
You will take lead in managing our global Google Analytics account that tracks data across our websites and apps. You will work with different data analysts from across the business who will have requirements on the setup of Google Analytics, Big Query and Google Tag Manager. As owner of these tools, you will be expected to administer, advise, control, and own the data that is collected.

 

You are able to strategically think about what analytics data Volvo Cars should track and measure in order to reach our corporate objectives, and how to connect this data though different platforms. You know the importance that data must be collected and used in a compliant way, and you are able to lead projects to prepare ourselves for a cookie less world.
You are not afraid to get your hands into the data when needed and you have a great passion for data. You are able to strategically think about different data sets and how these should be connected in order to provide more accurate data to drive our business.

 

Competence and experience are important, but personality and potential are key
You have multiple years’ experience working with analytics products. You are an expert in the field of measuring data within the Google Analytics and you have an advanced working knowledge of Google Tag Manager and Big Query. 
You love to work as part of a team and can gather requirements from multiple areas of the business and are able to prioritize what should be implemented. You are structured and process orientated.

 

Data is your passion, and you understand the importance of it being collected and used in a compliant way.
 

Qualifications
•    You are an expert working with Google Analytics
•    You have multiple years of experience with Big Query and Google Tag Manager
•    You are comfortable making decisions and deciding what is what
•    You are able to lead projects and gain input from multiple stakeholders
•    Knowledge of Salesforce and the connections to Google products is an advantage 
•    A good understanding of GDPR and privacy regulations in general
•    You are able to work in GTM with Pixels, Floodlights and tagging implementation

 

How to apply and connect
Is this you? We welcome your application by August 29th, 2021 at the latest. Please note that we are on vacation and will be able to answer your queries from the 11th of August onwards. Thanks! 

 

Please submit your application in English. For information about the recruitment process, please contact Senior Recruiter lotta.ericsson@volvocars.com.
 

You will report to Head of Analytics and the position is based in Gothenburg, Sweden. We are a global company and you need to be proficient in English, verbally and written, as well as having an interest and ability to travel. Due to GDPR we do not accept applications over email.


Change is coming. Are you with us?

Publicerad den

28-02-2024

Extra information

Status
Stängd
Ort
Göteborg
Typ av kontrakt
Heltidsjobb (erfaren)
Typ av jobb
IT
Körkort önskas
Nej
Tillgång till bil önskas
Nej
Personligt brev krävs
Nej

Göteborg | IT | Heltidsjobb (erfaren)