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Industry Marketing - Transport & Logistics i Stockholm

Ericsson is the driving force behind the Networked Society where every person and every industry is empowered to reach their full potential. We make a difference, do you wanna shape the world with us?

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  Job Summary:  

We are looking for an Industry Marketing Manager to be accountable for developing a Strategic Marketing plan, identifying key stakeholders in the industry, and set key messages to position Ericsson in the Transport & Logistics area. You will also be expected to support on solution marketing for the Automotive segment.

 

 

Responsibilities & Tasks

  • Support development of a strategic marketing plan for the industry and addressed segments
  • Identify key stakeholders in industry and society and plan to create wanted perception
  • Support definition of overall customer pain points  or whole segment , and opportunities for the industry
  • Set key messages and positioning in industry and addressed segments
  • Develop overall message structure from industry to solution to product for maximum impact
  • Work cross-PA/BL/SA/BI´s to leverage Group strengths
  • Support with creating buy-in on marketing priorities with relevant Strategy & Technology functions
  • Position Ericsson within the industry and pave the way for Solutions and Product Marketing
  • Develop key insights and content to create/develop markets with articulated business values for customers & stakeholders
  • Create actionable insights to influence key stakeholders and Ericsson industry strategy / plan
  • Analyze competition and anticipate their marketing actions in the industry and addressed segments
  • Establish and evangelize thought lead, acting as SME & spokesperson to staff, key customers, analysts, and press
  • Help secure buy-in on Industry marketing priorities with Sales, Technolgy & Strategy functions
  • Collaborate with solution marketing to decide on and promote industry pioneering clients
  • Support management of efficient creation, storing and finding marketing content

 

 

Position Qualifications:

  • Business acumen
  • Ericsson Knowledge
  • Marketing knowledge & skills
  • Market insight and analysis
  • Transport & Logistics Industry knowledge
  • Value argumentation skills

 

 

Core Competences:

  • Communication Knowledge & Skills for professionals
  • Analytical Skills
  • Leadership Skills
  • Storytelling
  • Stakeholder Management
  • Project Management Skills
  • Coaching & Mentoring Skills
  • Written communications
  • Presentation / Verbal skills
  • English Skills (spoken and written)

 

 

Behavioral Competences:

  • Creating & Innovating
  • Writing & Reporting
  • Working with people
  • Relating & Networking
  • Adapting & Responding to Change
  • Planning & Organizing

 

 

Minimum Qualifications & Experience Requirements:

  • University degree in Business, Marketing, Communications or equivalent training/experience
  • 5+ years of related experience
  • Experience working in a global team
  • Experience from the Transport and Logistics industry

 

 

Preferred Qualifications & Experience Requirements:

  • Resource management (including budget management)
  • Experience working in a dynamic and fast moving environment
  • Understanding of the digital marketing

 

 

The candidate selection is ongoing, so we are looking forward to receiving your application today.
Last day to apply: 17th of May 2018
Primary location of the role: Stockholm

Contact person: Primary Recruiter: Jason Mutsinze (jason.mutsinze@ericsson.com)

                      

 

 

 

Why is Ericsson a great place to work? 

Ericsson is the driving force behind the Networked Society where every person and every industry is empowered to reach their full potential. Mobility, broadband and the cloud are transforming the world, enabling industries and society to provide better services, capture new opportunities, improve businesses, increase efficiency, and create new user experiences.

Our services, software and infrastructure support every major telecom operator in the world. The transformation that this brings allows people, business and society to fulfill their potential and build a more sustainable future.

With about 101,000 employees and customers in 180 countries, we combine global scale with technology and services leadership. We support networks that connect more than 2.5 billion subscribers. 40 percent of the world’s mobile traffic is carried over Ericsson networks. And our SEK 100 billion investment in research and development over the last three years ensure that our solutions – and our customers – are at the forefront of innovation.

At Ericsson, we give our employees the freedom to think big. Your ideas and innovations can turn into achievements that impact society and change the world. Are you ready to be a change-maker? Learn what makes YOU + Ericsson a powerful combination. Join us today.

Founded in 1876, Ericsson has its headquarters in Stockholm, Sweden. Net sales in 2014 were SEK 228.0 billion (USD 33.1 billion). Ericsson is listed on NASDAQ OMX stock exchange in Stockholm and the NASDAQ in New York.

 

Ericsson provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, marital status, pregnancy, parental status, national origin, ethnic background, age, disability, political opinion, social status, veteran status, union membership or genetics.

Ericsson complies with applicable country, state and all local laws governing nondiscrimination in employment in every location across the world in which the company has facilities. In addition, Ericsson supports the UN Guiding Principles for Business and Human Rights and the United Nations Global Compact.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, training and development.

Ericsson expressly prohibits any form of workplace harassment based on race, color, religion, sex, sexual orientation, marital status, pregnancy, parental status, national origin, ethnic background, age, disability, political opinion, social status, veteran status, union membership or genetic information.

 

Primary country and city: Sweden (SE) || || Stockholm || 21095

Req ID: 229078


Job Segment: Logistics, Telecom, Telecommunications, Marketing Communications, Operations, Technology, Marketing

Publicerad den

25-03-2024

Extra information

Status
Stängd
Ort
Stockholm
Typ av kontrakt
Heltidsjobb (förstajobb)
Typ av jobb
IT
Körkort önskas
Nej
Tillgång till bil önskas
Nej
Personligt brev krävs
Nej

Stockholm | IT | Heltidsjobb (förstajobb)