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Brand Activation Manager Paid Media Focus i Stockholm

Ericsson is the driving force behind the Networked Society where every person and every industry is empowered to reach their full potential. We make a difference, do you wanna shape the world with us?

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Job Summary:

We are now looking for a Brand Activation Manager to be responsible for driving brand activation with focus on paid media.

 

You will be part of an impactful, experienced, consultative team focused on execution to actively drive and support company brand agenda. As a member of this team your know-how and expertise will be counted on to drive and develop brand activations that helps shift company positioning, that is showcasing our business capabilities and that maintains a coherent brand visibility towards selected target audiences.

 

You will initiate, drive, execute and secure consistent, proactive brand communication through integrated communication activities and plans. You will pro-actively seek solutions that are scalable and creates focus in our brand work. You will create, package and/or order targeted messaging and assets and you will facilitate, manage and maintain relations with external parties and other external stakeholders.

 

Key responsibilities (including but not limited to):

  • Scope projects to create a maximum business impact tailored for each target audience with possibilities to scale
  • Performs the overall day-to-day management of projects to ensure that objectives are achieved within time/cost/quality constraints, whilst managing Steering Group/stakeholder expectations
  • Set targets/KPIs
  • Execute professional agency management: collaborate to build stronger relations
  • Production management of campaign assets
  • Overall budget responsible in projects
  • Responsible for project documentation (e.g. update of project plan, project collaboration site)
  • Pro-actively drive impactful initiatives to support a company brand agenda that creates business value

 

Key Qualifications: 

  • Brand strategy and marketing know-how skills (minimum experience 5 years)
  • Digital marketing strategy with web analytics web management skills
  • Pro-active executional project management, process-oriented with analytics skills
  • Excellent communication and presentation skills
  • Strong commercial creative thinking skillset
  • Executive stakeholder management
  • Excellent financial management – budget control, negotiation
  • Business Understanding
  • Education: University degree in Communications, Marketing, Business Administration or equivalent

 

Key attributes:

High-paced, commercially creative brand/marketing specialists with agile hands-on work approach and excellent negotiation skills

 

Ericsson provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, marital status, pregnancy, parental status, national origin, ethnic background, age, disability, political opinion, social status, veteran status, union membership or genetics.

Ericsson complies with applicable country, state and all local laws governing nondiscrimination in employment in every location across the world in which the company has facilities. In addition, Ericsson supports the UN Guiding Principles for Business and Human Rights and the United Nations Global Compact.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, training and development.

Ericsson expressly prohibits any form of workplace harassment based on race, color, religion, sex, sexual orientation, marital status, pregnancy, parental status, national origin, ethnic background, age, disability, political opinion, social status, veteran status, union membership or genetic information.

 

Primary country and city: Sweden (SE) || || Stockholm || 21095

Req ID: 243398


Job Segment: Branding, Brand Manager, Media, Marketing Manager, Manager, Marketing, Management

Publicerad den

29-02-2024

Extra information

Status
Stängd
Ort
Stockholm
Typ av kontrakt
Heltidsjobb (förstajobb)
Typ av jobb
IT
Körkort önskas
Nej
Tillgång till bil önskas
Nej
Personligt brev krävs
Nej

Stockholm | IT | Heltidsjobb (förstajobb)