AWS Nordic Digital Marketing Manager i Stockholm

Job summary
Digital Marketing Manager
Cloud Computing technology is changing the world. We are looking for individuals who want to help shape this exciting time. If you have a passion for using technology to solve business problems that have major impact, read on…

Amazon Web Services (AWS) is hiring a talented, self-directed Digital Marketing Manager to join our team in Stockholm. In this role, you will be an integral part of both the Nordics and EMEA Marketing Teams, leveraging your digital expertise to drive local customer awareness, acquisition and growth. This is a unique opportunity to play a key role in an exciting, fast growing business.

The Digital Marketing Manager is responsible for measuring performance across our portfolio of digital marketing programs, championing regional best practices to identify and implement innovative new ways to improve the customer experience.

As an experienced, executional marketer that is both creative and analytical, you stay connected to the details, challenging assumptions and continually testing based on data-driven insights. In this role, you will employ a heavy bias towards automation, striving for scalable efficiency, whilst ensuring customer experience is of the highest quality.

The role requires you to collaborate closely with cross-functional teams to define and implement the optimal customer engagement strategy.

Are you experienced in building and optimizing marketing campaigns to deliver impactful customer experiences? Come build the future with us.

Responsibilities
· Use marketing automation tools to drive acquisition and demand generation campaigns.
· Execute email nurture campaigns aligned to key commercial segments for the Nordics business.
· Identify and share best practices for audience targeting and database hygiene, email/digital marketing strategy, events, tracking instrumentation, and digital channel measurement.
· Partner with global and EMEA AWS marketing teams to ensure campaign setup and execution process consistency with global practices, and to influence development and optimization of global practices based on Nordic priorities.
· Develop and analyze digital channel performance metrics to drive future marketing decisions and optimize lead acquisition and activation strategy.
· Oversee the creation and optimization of email, landing page, and marketing activity program templates in Marketo, GoToWebinar, Intrado, Uberflip, SplashThat, Adobe CQ and other martech tools.
· Deliver clear, consistent, and frequent communication with Campaign Managers and Field Marketing stakeholders to ensure clarity on strategy, tactics, goals, and performance for digital channels

Mentorship & Career Growth
Our team is dedicated to supporting new members. We have a broad mix of experience levels and tenures, and we’re building an environment that celebrates knowledge sharing and mentorship. We care about your career growth and strive to assign projects based on what will help each team member develop into a better-rounded professional and enable them to take on more complex tasks in the future.

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.

· Experience in a high-tech demand generation/digital role.
· Experience creating and executing integrated lead generation campaigns using tactics that include live and/or virtual events, webinars, email, organic social, paid media, lead nurture programs, and /sales insights.
· Experience building and formatting web pages and email templates. Basic HTML/CSS skills for both email and web.
· Hands-on experience building, launching, and reporting on campaigns using Marketo and Salesforce.com.
· Fluency in English. Oral and written communication skills with an innate attention to detail.
· Bachelor’s degree in business, marketing, technology, or relevant field of study.

· Knowledge of B2B marketing, the Technology industry and Cloud service providers
· Experience operating and collaborating in a fast-paced, cross-functional, matrix global organization
· Local market knowledge and experience
· Fluency in the local language



Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.

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